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Dahlén, R. och Winstedt, J. (2016) Modulbostäders plats på studentbostadsmarknaden, En utvärdering av ett nyetablerat modulbostadsföretags möjligheter på bostadsmarknaden. Göteborg : Chalmers University of Technology (Examensarbete - Institutionen för bygg- och miljöteknik, Chalmers tekniska högskola, nr: BOMX03-16-36).
BibTeX
@misc{
Dahlén2016,
author={Dahlén, Ragnar and Winstedt, Jakob},
title={Modulbostäders plats på studentbostadsmarknaden, En utvärdering av ett nyetablerat modulbostadsföretags möjligheter på bostadsmarknaden},
abstract={low number of new built residents, the current situation is unsustainable for the future.
Sweden's population is expected to reach ten million in 2017, this is due to
immigration and higher living standards, which means that people today live longer.
Despite this, housing constructions has remained at the same level since the 90s and
are not expected to increase in the near future. It primarily affects the largest
municipalities and is partly explained by Sweden being increasingly urbanized.
To oppose this, Tuma AB has developed a housing solution with a low production
cost and they hope to establish themselves on the housing market.
The purpose of this report is to examine how Tuma AB competes against other parties
in the housing market. This is done using a situational analysis focusing on SWOT.
To investigate this, a comprehensive situational analysis of Tuma AB must be made,
however, in this report, focus lies on the SWOT analysis of Tuma AB and its potential
competitors.
A literature study was done to summarize the most commonly used theories on the
subject in order to understand how a complete situational analysis should be done.
The report shows that Tuma AB, in contrast to the companies we used to compare,
have strengths within production cost and rental levels, however, Tuma AB has
weaknesses regarding skilled staff within the company, limited construction and that
the concept has never been tested.
Based on the analysis of Tuma AB and the compared parties, Tuma AB has a
potential to establish on both student housing and the regular housing market. The
rent for an apartment will be low compared to the market prices; therefore Tuma AB
should target low wage earners, young people and students as they are willing to
compromise with the living space. As for building permits Tuma AB should work
toward permanent building permits, as the other modular housing parties have greater
advantages in moving and set-up of housing which Tuma AB cannot compete with
today. This would lead to higher costs for Tuma AB compared to their competitors
and most likely deterioration in the financial result.},
publisher={Institutionen för bygg- och miljöteknik, Construction Management, Chalmers tekniska högskola},
place={Göteborg},
year={2016},
series={Examensarbete - Institutionen för bygg- och miljöteknik, Chalmers tekniska högskola, no: BOMX03-16-36},
keywords={Modular housing, housing shortage, population growth, rental level},
note={32},
}
RefWorks
RT Generic
SR Print
ID 247916
A1 Dahlén, Ragnar
A1 Winstedt, Jakob
T1 Modulbostäders plats på studentbostadsmarknaden, En utvärdering av ett nyetablerat modulbostadsföretags möjligheter på bostadsmarknaden
YR 2016
AB low number of new built residents, the current situation is unsustainable for the future.
Sweden's population is expected to reach ten million in 2017, this is due to
immigration and higher living standards, which means that people today live longer.
Despite this, housing constructions has remained at the same level since the 90s and
are not expected to increase in the near future. It primarily affects the largest
municipalities and is partly explained by Sweden being increasingly urbanized.
To oppose this, Tuma AB has developed a housing solution with a low production
cost and they hope to establish themselves on the housing market.
The purpose of this report is to examine how Tuma AB competes against other parties
in the housing market. This is done using a situational analysis focusing on SWOT.
To investigate this, a comprehensive situational analysis of Tuma AB must be made,
however, in this report, focus lies on the SWOT analysis of Tuma AB and its potential
competitors.
A literature study was done to summarize the most commonly used theories on the
subject in order to understand how a complete situational analysis should be done.
The report shows that Tuma AB, in contrast to the companies we used to compare,
have strengths within production cost and rental levels, however, Tuma AB has
weaknesses regarding skilled staff within the company, limited construction and that
the concept has never been tested.
Based on the analysis of Tuma AB and the compared parties, Tuma AB has a
potential to establish on both student housing and the regular housing market. The
rent for an apartment will be low compared to the market prices; therefore Tuma AB
should target low wage earners, young people and students as they are willing to
compromise with the living space. As for building permits Tuma AB should work
toward permanent building permits, as the other modular housing parties have greater
advantages in moving and set-up of housing which Tuma AB cannot compete with
today. This would lead to higher costs for Tuma AB compared to their competitors
and most likely deterioration in the financial result.
PB Institutionen för bygg- och miljöteknik, Construction Management, Chalmers tekniska högskola,PB Institutionen för bygg- och miljöteknik, Construction Management, Chalmers tekniska högskola,
T3 Examensarbete - Institutionen för bygg- och miljöteknik, Chalmers tekniska högskola, no: BOMX03-16-36
LA eng
OL 30
